Jackie Tuck
Degree: PhD
Title: Managing community relationships and reputation: Sustaining competitive advantage in the mining industry
Overview: How important is an organisation's stakeholder and community reputation in determining its
financial performance and corporate sustainability? This project examines the issues posed by this question as
it relates to the mining industry, and analyses at the firm level, strategies that may enhance a company's community
reputation through sustainable mining and development practices, and simultaneously create shareholder value.
The project contributes to knowledge by enhancing an understanding of:
- How the reputation and track record of mining companies, particularly at exit, influence their costs, speed of access to future sites and overall corporate sustainability.
- How strategies at a local level can be developed to ensure cost effective reputation management.
- How corporate citizenship in general is managed at an operational and strategic level.
- How stakeholder relationships can be valued and measured.
This research addresses what is currently one of the most important issues for the mining industry worldwide.
Can mining be managed in such a way that economic benefits are achieved but the host communities achieve
sustainability?
Principal Supervisor: Professor Julian Lowe
Associate Supervisor: Dr Steve McEachern
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